Business the Richard Branson way : 10 secrets of the world's greatest brand builder
by
 
Dearlove, Des

Title
Business the Richard Branson way : 10 secrets of the world's greatest brand builder

Author
Dearlove, Des

ISBN
9781841127644

Personal Author
Dearlove, Des

Edition
3rd ed.

Publication Information
Chichester : Capstone, 2007.

Physical Description
ix, 172 p. ; 22 cm.

Subject Term
Branson, Richard
 
Businessman -- Great Britain -- Biography
 
Success in business -- Great Britain -- Case studies
 
Brand name products -- Great Britain
 
Aeronautics, commercial -- Great Britain -- History
 
Virgin group -- History