Advertising : Principles and practice
by
 
Wells, William

Title
Advertising : Principles and practice

Author
Wells, William
 
Moriarty, Sandra
 
Burnett, John

ISBN
9780733973215

Publication Information
New Jersey : Pearson, 2008.

Physical Description
xvi, 552 p. : ill. ; 28 cm.

Subject Term
Advertising -- Australia

Added Author
Wells, William
 
Moriarty, Sandra
 
Burnett, John


LibraryItem BarcodeMaterial TypeShelf Number
Perpustakaan Kuala Lumpur39292004143099Adult Bussiness & Economic (openshelf)659.10994/ADV