Innovation management and new product development
by
Trott, Paul
Title
:
Innovation management and new product development
4th ed.
Author
:
Trott, Paul
ISBN
:
9780273713159
Personal Author
:
Trott, Paul
Publication Information
:
England : Prentice Hall, 2008.
Physical Description
:
581 p. ; 25 cm.
Series
:
4th ed.
Series Title
:
4th ed.
Subject Term
:
Technological innovations -- Management
Industrial management
Product management