If you're so brilliant...how come you can't identify your key customers?
by
Cheverton, Peter
Title
:
If you're so brilliant...how come you can't identify your key customers?
Author
:
Cheverton, Peter
ISBN
:
9780749437299
Personal Author
:
Cheverton, Peter
Publication Information
:
London Kogan Page 2002
Physical Description
:
vi, 146 p. ; 21 cm
General Note
:
Includes index
Subject Term
:
Marketing key accounts
Marketing