Reputation marketing : building and sustaining your organization's greatest asset
by
 
Marconi, Joe

Title
Reputation marketing : building and sustaining your organization's greatest asset

Author
Marconi, Joe

ISBN
9780658014291

Personal Author
Marconi, Joe

Publication Information
Chicago McGraw-Hill 2002

Physical Description
xiii, 232 p. ; 23 cm.

General Note
Includes index

Subject Term
Corporate image
 
Corporations - Public relations
 
Brand name products - Marketing


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292002087243Adult Reference(E) 659.285/MARBeing fixed/mended