Viral loop : the power of pass it on
by
Penenberg, Adam L.
Title
:
Viral loop : the power of pass it on
Author
:
Penenberg, Adam L.
ISBN
:
9780340994962
Personal Author
:
Penenberg, Adam L.
Publication Information
:
London : Sceptre, c2009.
Physical Description
:
xxix, 221 p. ; 24 cm.
Subject Term
:
Viral marketing
Online social networks -- economics aspects
Electronic commerce -- marketing
Business -- computer -- network resources