The new influencers : a marketer's guide to the new social media
by
Gillin, Paul.
Title
:
The new influencers : a marketer's guide to the new social media
Author
:
Gillin, Paul.
ISBN
:
9781884956652
Personal Author
:
Gillin, Paul.
Publication Information
:
Sanger : Quill Driver Books, c2007.
Physical Description
:
xvi, 236 p. ; 24 cm.
Subject Term
:
Marketing -- Blogs
Social media -- Economic aspects.
Customer relations
Interactive marketing