Customer relationship management
by
 
Anton, Dr. Jon

Title
Customer relationship management

Author
Anton, Dr. Jon
 
Petouhoff, Dr. Natalie L.

ISBN
9780130990693

Personal Author
Anton, Dr. Jon

Edition
2nd

Publication Information
New Jersey : Prentice Hall 2002

Physical Description
xviii, 254 p. ; 24 cm.

General Note
Includes index

Subject Term
Customer relations - Management

Added Author
Petouhoff, Dr. Natalie L.