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Perspectives on marketing

by

Miletsky, Jason I.

Title

:

Perspectives on marketing

Author

:

Miletsky, Jason I.

Hand, Michael

ISBN

:

9781598638714

Personal Author

:

Miletsky, Jason I.

Publication Information

:

Boston : Course Technology, a part of Cengage Learning, c2009.

Physical Description

:

xvii, 377 p. ; 23 cm.

General Note

:

Includes index

Subject Term

:

Marketing

Added Author

:

Hand, Michael