The next big thing : spotting and forecasting consumer trends for profit
by
 
Higham, William.

Title
The next big thing : spotting and forecasting consumer trends for profit

Author
Higham, William.

ISBN
9780749454500

Personal Author
Higham, William.

Publication Information
London : Kogan Page, c2009.

Physical Description
261 p. ; 25 cm.

Subject Term
Consumer behavior -- Forecasting
 
New products
 
Sales forecasting


LibraryItem BarcodeMaterial TypeShelf Number
Perpustakaan Kuala Lumpur39292004013544Adult Bussiness & Economic (openshelf)658.8342/HIG