Not for free : making money in the digital age
by
Berman, Saul Jay, 1946-
Title
:
Not for free : making money in the digital age
Author
:
Berman, Saul Jay, 1946-
ISBN
:
9781422131671
Personal Author
:
Berman, Saul Jay, 1946-
Publication Information
:
Boston, Mass. : Harvard Business Review Press, c2011.
Physical Description
:
p. cm.
Contents
:
Segmentation -- Pricing innovation -- Payer innovation -- Package innovation -- Conclusion: before you get started.
Subject Term
:
Market segmentation.
New products.
Technological innovations.
Digital media -- Economic aspects
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Kuala Lumpur | 39292004211454 | Adult Bussiness & Economic (openshelf) | 658.802/BER | Economy & Business |
| Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail | 39292004222118 | Adult Bussiness & Economic (openshelf) | 658.802/BER | Economy & Business |