The old rules of marketing are dead : 6 new rules to reinvent your brand & reignite your business
by
 
Pearson, Timothy R.

Title
The old rules of marketing are dead : 6 new rules to reinvent your brand & reignite your business

Author
Pearson, Timothy R.

ISBN
9780071762557

Personal Author
Pearson, Timothy R.

Publication Information
New York : McGraw-Hill, c2011.

Physical Description
xi, 240 p. ; 24 cm.

Subject Term
Branding (Marketing)
 
Communications


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292004213163Adult Bussiness & Economic (openshelf)658.827/PEAEconomy & Business
Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail39292004222172Adult Bussiness & Economic (openshelf)658.827/PEAEconomy & Business