Unique value : the secret of all great business strategies
by
Dunham, Andrea
Title
:
Unique value : the secret of all great business strategies
Author
:
Dunham, Andrea
Marcus, Barry
Stevens, Mark
Barwise, Patrick
ISBN
:
9780026144919
Personal Author
:
Dunham, Andrea
Publication Information
:
New York : Macmillan Publishing Company, 1993.
Physical Description
:
288p.
General Note
:
31jan97
Subject Term
:
Strategic planning
Strategic planning - United States - Case studies
Added Author
:
Marcus, Barry
Stevens, Mark
Barwise, Patrick