Essentials of marketing : Second Edition
by
 
Blythe, Jim

Title
: 
Essentials of marketing : Second Edition

Author
: 
Blythe, Jim

ISBN
: 
9780273646679

Personal Author
: 
Blythe, Jim

Edition
: 
2nd

Publication Information
: 
England FT Prentice Hall 2001

Physical Description
: 
xvi, 287 p. ; 24 cm.

Subject Term
: 
Marketing