Buyer behaviour implications for marketing
by
 
Poulos, Minas

Title
Buyer behaviour implications for marketing

Author
Poulos, Minas

ISBN
9780733908620

Personal Author
Poulos, Minas

Publication Information
New Jersey : Prentice Hall, 2001

Physical Description
viii, 303 p. ; 25 cm.

General Note
Includes index

Subject Term
Marketing
 
Consumer behaviour


LibraryItem BarcodeMaterial TypeShelf Number
Perpustakaan Kuala Lumpur39292002305595Adult Reference(E) 658.8342/POU
Perpustakaan Kuala Lumpur39292002305645Adult Reference(E) 658.8342/POU