Social networking for business : choosing the right tools and resources to fit your needs
by
Shah, Rawn.
Title
:
Social networking for business : choosing the right tools and resources to fit your needs
Author
:
Shah, Rawn.
ISBN
:
9780132357791
Personal Author
:
Shah, Rawn.
Publication Information
:
Upper Saddle River, N.J. : Wharton School Pub., c2010.
Physical Description
:
xv, 171 p. : ill. ; 24 cm.
General Note
:
Includes index.
Contents
:
Social computing on the ascent -- Sharing a social experience -- Leadership in social environments -- Social tasks : collaborating on ideas -- Social tasks : creating and managing information -- Social ecosystems and domains -- Building a social culture -- Engaging and encouraging members -- Community and social experience management -- Measuring social environments -- Social computing value.
Subject Term
:
Business enterprises -- Computer networks
Leadership.
Computer software -- Development.