The online copywriter's handbook
by
 
Bly, Robert W.

Title
The online copywriter's handbook

Author
Bly, Robert W.

ISBN
9780658021145

Personal Author
Bly, Robert W.

Publication Information
New York McGraw Hill 2002

Physical Description
xv, 318 p. ; 23 cm.

General Note
Includes index

Subject Term
Internet marketing
 
Advertising copy
 
Electronic commerce