Event marketing : how to successfully promote events, festivals, conventions, and expositions
by
Preston, Chris, 1961-
Title
:
Event marketing : how to successfully promote events, festivals, conventions, and expositions
Wiley event management series
Author
:
Preston, Chris, 1961-
ISBN
:
9780470891070
Personal Author
:
Preston, Chris, 1961-
Edition
:
2nd ed.
Publication Information
:
Hoboken, NJ : John Wiley & Sons, c2012.
Physical Description
:
xix, 300 p. : ill. ; 25 cm.
Series
:
Wiley event management series
Subject Term
:
Special events - Marketing
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Kuala Lumpur | 39292004296120 | Adult Bussiness & Economic (openshelf) | 659/ PRE | Economy & Business |