Custom nation : why customization is the future of business and how to profit from it
by
 
Flynn, Anthony, 1983-

Title
Custom nation : why customization is the future of business and how to profit from it

Author
Flynn, Anthony, 1983-
 
Vencat, Emily Flynn
 
Flynn, Dennis C.

ISBN
9781937856106

Personal Author
Flynn, Anthony, 1983-

Publication Information
Dallas, Tex. : BenBella Books, c2012.

Physical Description
xii, 240 p. : ill. ; 21 cm.

Subject Term
Target marketing.
 
Market segmentation.
 
New business enterprises -- Management.
 
Branding (Marketing)
 
Mass customization
 
Success in business.

Added Author
Vencat, Emily Flynn
 
Flynn, Dennis C.


LibraryItem BarcodeMaterial TypeShelf Number
Perpustakaan Kuala Lumpur39292004284669Adult Bussiness & Economic (openshelf)658.812/FLY