Likeable business : why today's consumers demand more and how leaders can deliver
by
 
Kerpen, Dave.

Title
Likeable business : why today's consumers demand more and how leaders can deliver

Author
Kerpen, Dave.

ISBN
9780071800471

Personal Author
Kerpen, Dave.

Publication Information
New York : McGraw-Hill, c2013.

Physical Description
xiv, 220 p. : ill. ; 23 cm.

General Note
Includes index.

Subject Term
Management -- Social aspects.
 
Customer relations.
 
Social responsibility of business.


LibraryItem BarcodeMaterial TypeShelf Number
Perpustakaan Kuala Lumpur39292004283979Adult Bussiness & Economic (openshelf)658.812/ KER
Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail39292004298217Adult Non-fiction Book658.812/ KER