Competitive SME : building competitive advantage through marketing excellence for small to medium sized enterprises
by
 
Hood, David J.

Title
Competitive SME : building competitive advantage through marketing excellence for small to medium sized enterprises

Author
Hood, David J.

ISBN
9780749468507

Personal Author
Hood, David J.

Publication Information
London : Kogan Page, 2013.

Physical Description
xvii, 214 p. ; 24 cm.

Subject Term
Small business marketing.
 
Management and Business Studies


LibraryItem BarcodeMaterial TypeShelf Number
Perpustakaan Jabatan39292004127485Adult Bussiness & Economic (openshelf)658.8/ HOO
Perpustakaan Kuala Lumpur39292004338792Adult Bussiness & Economic (openshelf)658.8/HOO