Your brand, the next media company : how a social business strategy enables better content, smarter marketing, and deeper customer relationships
by
 
Brito, Michael, author

Title
: 
Your brand, the next media company : how a social business strategy enables better content, smarter marketing, and deeper customer relationships

Author
: 
Brito, Michael, author

ISBN
: 
9780789751614

Personal Author
: 
Brito, Michael, author

Publication Information
: 
Indianapolis, Indiana : Que, [2014]

Physical Description
: 
x, 257 p. : ill. ; 24 cm

General Note
: 
Includes index.

Subject Term
: 
Branding (Marketing)
 
Branding (Marketing) -- Case studies
 
Management and Business Studies


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292004380868Adult Bussiness & Economic (openshelf)658.827 /BRIEconomy & Business