Strategi lautan biru : cara mencipta ruang pasaran yang tiada tandingan dan menjadikan persaingan tidak relevan
by
Kim, W. Chan
Title
:
Strategi lautan biru : cara mencipta ruang pasaran yang tiada tandingan dan menjadikan persaingan tidak relevan
Terjemahan dari : Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
Author
:
Kim, W. Chan
Mauborgne, Renee
ISBN
:
9789838614771
Personal Author
:
Kim, W. Chan
Publication Information
:
Pulau Pinang : Penerbit Universiti Sains Malaysia, 2010
Physical Description
:
xvi, 338p. ; 22cm.
General Note
:
Mengandungi indeks
Subject Term
:
New products
Market segmentation
Added Author
:
Mauborgne, Renee
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Jabatan | 39292004390513 | Adult Bussiness & Economic (openshelf) | 658.802/KIM | Economy & Business |
| Perpustakaan Kuala Lumpur | 39292004339398 | Adult Bussiness & Economic (openshelf) | 658.802/KIM | Economy & Business |
| Perpustakaan Kuala Lumpur, Cawangan Bandar Baru Sentul | 39292004391309 | Adult Bussiness & Economic (openshelf) | 658.802/KIM | Economy & Business |
| Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail | 39292004304455 | Adult Bussiness & Economic (openshelf) | 658.802/KIM | Economy & Business |