New Consumer Marketing : Managing a living demand system
by
Baker Susan
Title
:
New Consumer Marketing : Managing a living demand system
Author
:
Baker Susan
ISBN
:
9780470844823
Personal Author
:
Baker Susan
Publication Information
:
England; John Wiley & Sons 2003
Physical Description
:
xii, 204 p. 22 cm
General Note
:
Includes bibliographical references and index
Subject Term
:
Marketing