Digital Marketing: Using new technologies to get closer to your customers
by
 
Rowvan, Will

Title
: 
Digital Marketing: Using new technologies to get closer to your customers

Author
: 
Rowvan, Will

ISBN
: 
9780749436643

Personal Author
: 
Rowvan, Will

Publication Information
: 
London : Kogan Page, c2002

Physical Description
: 
246 p. 23 cm

General Note
: 
Includes index

Subject Term
: 
Marketing - Data processing
 
Internal Marketing
 
Electronic commerce