The wallet allocation rule : winning the battle for share
by
Keiningham, Timothy L.
Title
:
The wallet allocation rule : winning the battle for share
Author
:
Keiningham, Timothy L.
ISBN
:
9781119037316
Personal Author
:
Keiningham, Timothy L.
Publication Information
:
Hoboken, New Jersey : Wiley, [2015]
Physical Description
:
xx, 218 p. : ill. ; 24 cm
Subject Term
:
Customer loyalty.
Customer relations -- Management.
Consumer behavior.
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Jabatan | 39292004452154 | Adult Bussiness & Economic (openshelf) | 658.8342/KEI | Economy & Business |
| Perpustakaan Kuala Lumpur | 39292004315301 | Adult Bussiness & Economic (openshelf) | 658.8342/KEI | Economy & Business |
| Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail | 39292004593697 | Adult Bussiness & Economic (openshelf) | 658.8342/KEI | Economy & Business |