The brand challenge : adapting branding to sectorial imperatives
Title
:
The brand challenge : adapting branding to sectorial imperatives
ISBN
:
9780749470159
Publication Information
:
London ; Philadelphia : Kogan Page, 2015.
Physical Description
:
xxi, 338 p. : ill. ; 24 cm
Subject Term
:
Branding (Marketing)
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Jabatan | 39292004572683 | Adult Bussiness & Economic (openshelf) | 658.827/BRA | Economy & Business |
| Perpustakaan Kuala Lumpur | 39292004533611 | Adult Bussiness & Economic (openshelf) | 658.827/BRA | Economy & Business |