Marketing management
by
 
Kotler, Philip

Title
Marketing management

Author
Kotler, Philip

ISBN
9780273753360

Personal Author
Kotler, Philip

Publication Information
England : Pearson Education, 2012

Physical Description
679 p. : ill. ; 28 cm

General Note
Includes index.

Subject Term
Marketing.
 
Marketing Management.
 
Marketing techniques
 
Marketing channels.
 
Case studies.
 
Strategisch management


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Medan Idaman39292004526704Adult Bussiness & Economic (openshelf)658.8 /KOTEconomy & Business