The choice factory : how 25 behavioural biases influence the products we decide to buy
by
Shotton, Richard
Title
:
The choice factory : how 25 behavioural biases influence the products we decide to buy
Author
:
Shotton, Richard
ISBN
:
9780857196095
Personal Author
:
Shotton, Richard
Publication Information
:
Petersfield, Hampshire : Harriman House, 2018.
Physical Description
:
xiii, 202 p. ; 22 cm
Subject Term
:
Decision making.
Consumer behavior.
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail | 39292004748823 | Adult Non-fiction Book | 658.8342/SHO | Open shelf |