Media, audiences, effects : an introduction to the study of media content and audience analysis
by
Traudt, Paul J.
Title
:
Media, audiences, effects : an introduction to the study of media content and audience analysis
Author
:
Traudt, Paul J.
ISBN
:
9780205395675
Personal Author
:
Traudt, Paul J.
Publication Information
:
Boston : Pearson Education, 2005
Physical Description
:
208 p. ; 23 cm
General Note
:
Includes bibliographical references and index
Subject Term
:
Mass media - influence
Mass media - audiences
Mass media - Research- methodology