Clueless in advertising
by
Lwin, May
Title
:
Clueless in advertising
Author
:
Lwin, May
Aitchison, Jim
ISBN
:
9780130083784
Personal Author
:
Lwin, May
Publication Information
:
Singapore : Prentice Hall, 2002
Physical Description
:
149 p. ; 19 cm
Subject Term
:
Advertising
Communication in marketing
Advertising brand name product
Added Author
:
Aitchison, Jim