Marketing strategy
by
 
Ferrell, O. C.

Title
Marketing strategy

Author
Ferrell, O. C.

ISBN
9780324201406

Personal Author
Ferrell, O. C.

Edition
3rd. ed.

Publication Information
Mason, Ohio : Thomson South-Western, 2005

Physical Description
628 p. ; 25 cm

General Note
Includes index

Subject Term
Marketing - Management
 
Marketing - Management - Case studies


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292004011588Adult Reference(R) 658.8/FERReference Material
Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail39292003148010Adult Reference(R)658.8/FERReference Material