The new marketing conversation : Creating and strengthening relationships between buyers and sellers
by
Stein, Donna Baier
Title
:
The new marketing conversation : Creating and strengthening relationships between buyers and sellers
Author
:
Stein, Donna Baier
ISBN
:
9780324200577
Personal Author
:
Stein, Donna Baier
Publication Information
:
Ohio : Thomson, 2005
Physical Description
:
271 p. ; ill. 24 cm
General Note
:
Includes index
Subject Term
:
Customer relations
Business communication
Relationship marketing
Marketing