Market research in action
by
 
Roe, Michael

Title
: 
Market research in action

Author
: 
Roe, Michael

ISBN
: 
9781861529381

Personal Author
: 
Roe, Michael

Publication Information
: 
Australia : Thomson , 2004

Physical Description
: 
260 p. ; 25 cm

General Note
: 
Includes index

Subject Term
: 
Marketing - Research