Advertising communications and promotion management
Title
:
Advertising communications and promotion management
ISBN
:
9780070539433
Publication Information
:
USA : McGraw-Hill ; 1996
Physical Description
:
640p. ; 25 cm.
Subject Term
:
Communication in marketing
Sales promotion
Advertising
| Library | Item Barcode | Material Type | Shelf Number |
|---|
| Perpustakaan Kuala Lumpur, Cawangan Sri Sabah | 39292004016457 | Adult Reference | (R)659.1/ADV |