Advertising communications and promotion management
Title
: 
Advertising communications and promotion management

ISBN
: 
9780070539433

Publication Information
: 
USA : McGraw-Hill ; 1996

Physical Description
: 
640p. ; 25 cm.

Subject Term
: 
Communication in marketing
 
Sales promotion
 
Advertising


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur, Cawangan Sri Sabah39292004016457Adult Reference(R)659.1/ADVEconomy & Business