Sports and entertainment marketing
by
 
Kaser, Kenneth

Title
Sports and entertainment marketing

Author
Kaser, Kenneth
 
Oelkers, Dotty Boen

ISBN
9780538438896

Personal Author
Kaser, Kenneth

Publication Information
Australia : Thomson, 2005.

Physical Description
ix, 344p. : col. ill. ; 28 cm.

Subject Term
Sports -- Marketing.
 
Performing arts -- Marketing.

Added Author
Oelkers, Dotty Boen


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292004037068Adult Non-fiction Book796.0698/KASChecked Out