The fortune at the bottom of the pyramid : [eradicating poverty through profits : enabling dignity and choice through markets]
by
Prahalad C, K
Title
:
The fortune at the bottom of the pyramid : [eradicating poverty through profits : enabling dignity and choice through markets]
Author
:
Prahalad C, K
ISBN
:
9780131877290
Personal Author
:
Prahalad C, K
Publication Information
:
Upper Saddle River, NJ : Wharton School Pub., c2005.
Physical Description
:
xix, 401 p. : ill., map ; 24 cm. + 1 CD-ROM (4 3/4 in.)
General Note
:
Subtitles from jacket.
Subject Term
:
International business enterprises -- Social aspects -- Developing countries.
Non-governmental organizations -- Developing countries
Poor -- Developing countries
Globalization -- Economic aspects -- Developing countries
Economic assistance -- Developing countries
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail | 39292004053189 | Adult Non-fiction Book | 339.46091724/PRA | Material being cataloged |