Simply better : winning and keeping customers by delivering what matters most
by
Barwise, Patrick
Title
:
Simply better : winning and keeping customers by delivering what matters most
Author
:
Barwise, Patrick
Meehan, Sean
ISBN
:
9780875843988
Personal Author
:
Barwise, Patrick
Publication Information
:
Boston, MASS. : Harvard Business School, c2004.
Physical Description
:
xii, 216 p. ; 24 cm.
Subject Term
:
Customer satisfaction -- Evaluation
Marketing
Added Author
:
Meehan, Sean