Key marketing skills : strategies, tools and technique for marketing success
by
 
Cheverton, Peter

Title
Key marketing skills : strategies, tools and technique for marketing success

Author
Cheverton, Peter

ISBN
9780749442989

Personal Author
Cheverton, Peter

Edition
2nd. ed.

Publication Information
London : Kogan Page Publishing, 2005.

Physical Description
1 CD - ROM ; 4 3/4 in.

Subject Term
Marketing
 
Strategic planning


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292004037553Accompanying Material(CD)658.8/CHEOpen shelf