The 18 immutable laws corporate reputation : creating, protecting & repairing your most valuable asset
by
 
Alsop, Ronald J.

Title
The 18 immutable laws corporate reputation : creating, protecting & repairing your most valuable asset

Author
Alsop, Ronald J.

ISBN
9780749445713

Personal Author
Alsop, Ronald J.

Publication Information
London : Kogan Page Publishing, 2004.

Physical Description
xii, 306 p. ; 24cm.

Subject Term
Corporate image
 
Brand name products -- Management.
 
Corporations -- Public relations.


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur, Cawangan Setiawangsa39292004060951Adult Non-fiction Book659.2/ALSOpen shelf