The PR buzz factor : how using public relations can boost your business
by
Lawson, Russell.
Title
:
The PR buzz factor : how using public relations can boost your business
Author
:
Lawson, Russell.
ISBN
:
9780749444686
Personal Author
:
Lawson, Russell.
Publication Information
:
London : Kogan Page Publishing, 2006.
Physical Description
:
viii, 184 p. : ill. ; 24 cm.
General Note
:
Includes index.
Subject Term
:
Public relations
Strategic planning