Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
by
Kim, W. Chan
Title
:
Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
Author
:
Kim, W. Chan
Mauborgne, Renee
ISBN
:
9781591396192
Personal Author
:
Kim, W. Chan
Publication Information
:
Boston : Harvard Business School Press, 2005.
Physical Description
:
xv, 240 p. ; 23 cm.
Subject Term
:
New products
Market segmentation
Added Author
:
Mauborgne, Renee
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Jabatan | 39292004282935 | Adult Bussiness & Economic (openshelf) | 658.802 /KIM | Economy & Business |
| Perpustakaan Kuala Lumpur | 39292004072031 | Adult Bussiness & Economic (openshelf) | 658.802 /KIM | Economy & Business |
| Perpustakaan Kuala Lumpur | 39292004037563 | Adult Bussiness & Economic (openshelf) | 658.802 /KIM | Checked Out |
| Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail | 39292004030884 | Adult Bussiness & Economic (openshelf) | 658.802/KIM | Material being cataloged |