Six sigma for marketing processes : an overview for marketing executives, leaders, and managers
by
Creveling, Clyde M.
Title
:
Six sigma for marketing processes : an overview for marketing executives, leaders, and managers
Author
:
Creveling, Clyde M.
Hambleton, Lynne
McCarthy, Burke
ISBN
:
9780131990081
Personal Author
:
Creveling, Clyde M.
Publication Information
:
Upper Saddle River, NJ : Prentice Hall , 2006.
Physical Description
:
xxvii, 269 p. ; 23 cm.
General Note
:
Includes index.
Subject Term
:
Marketing -- Management.
Marketing -- quality control
Six sigma (Quality control standard)
Added Author
:
Hambleton, Lynne
McCarthy, Burke
| Library | Item Barcode | Material Type | Shelf Number | Status |
|---|
| Perpustakaan Jabatan | 39292004126684 | Adult Reference | 658.802/CRE | Economy & Business |