Advanced brand management : from vision to valuation
by
 
Temporal, Paul

Title
Advanced brand management : from vision to valuation

Author
Temporal, Paul

ISBN
9780471479253

Personal Author
Temporal, Paul

Publication Information
Singapore : John Wiley & Sons (Asia) Pte Ltd, 2002

Physical Description
xv, 296 p. ; 23 cm.

General Note
Includes index

Subject Term
Product management


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292002128369Adult Non-fiction Book658.827/TEMOpen shelf