Content rules : how to create killer blogs, podcasts, videos, ebooks, webinars (and more) that engage customers and ignite your business
by
Handley, Ann
Title
:
Content rules : how to create killer blogs, podcasts, videos, ebooks, webinars (and more) that engage customers and ignite your business
New rules of social media series
Author
:
Handley, Ann
Chapman, C. C.
ISBN
:
9780470648285
Personal Author
:
Handley, Ann
Publication Information
:
Hoboken, N.J. : Wiley, c2011.
Physical Description
:
xxii, 282 p. : ill. ; 24 cm.
Series
:
New rules of social media series
Series Title
:
New rules of social media series
Abstract
:
A one-stop source on the art and science of developing marketing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online--and using them to establish credibility and build a loyal customer base.
Subject Term
:
Internet marketing.
Social media.
Web sites - Design
Added Author
:
Chapman, C. C.
Library | Item Barcode | Material Type | Shelf Number | Status |
---|
Perpustakaan Kuala Lumpur | 39292004208715 | Adult Bussiness & Economic (openshelf) | 658.872/HAN | Checked Out |