Content rules : how to create killer blogs, podcasts, videos, ebooks, webinars (and more) that engage customers and ignite your business
by
 
Handley, Ann

Title
Content rules : how to create killer blogs, podcasts, videos, ebooks, webinars (and more) that engage customers and ignite your business
 
New rules of social media series

Author
Handley, Ann
 
Chapman, C. C.

ISBN
9780470648285

Personal Author
Handley, Ann

Publication Information
Hoboken, N.J. : Wiley, c2011.

Physical Description
xxii, 282 p. : ill. ; 24 cm.

Series
New rules of social media series

Series Title
New rules of social media series

Abstract
A one-stop source on the art and science of developing marketing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online--and using them to establish credibility and build a loyal customer base.

Subject Term
Internet marketing.
 
Social media.
 
Web sites - Design

Added Author
Chapman, C. C.


LibraryItem BarcodeMaterial TypeShelf NumberStatus
Perpustakaan Kuala Lumpur39292004208715Adult Bussiness & Economic (openshelf)658.872/HANChecked Out