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Cover image for Madison Avenue manslaughter : an inside view of fee-cutting clients, profit-hungry owners and declining ad agencies
Madison Avenue manslaughter : an inside view of fee-cutting clients, profit-hungry owners and declining ad agencies
Farmer, Michael, author.
2016
Perpustakaan Kuala Lumpur
ISBN 
9780986079306
Excerpt: 
Advertising agencies -- Management.
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Cover image for Creative advertising : an introduction
Creative advertising : an introduction
Sorrentino, Miriam
2014
Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail Perpustakaan Medan Idaman Perpustakaan Lembah Pantai Perpustakaan Kuala Lumpur, Cawangan Muhibbah
ISBN 
9781780671192
Excerpt: 
Advertising agencies -- Management
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Cover image for The Dentsu way : 9 lessons for innovation in marketing from the world's leading advertising agency
The Dentsu way : 9 lessons for innovation in marketing from the world's leading advertising agency
Sugiyama, Kotaro. Andree, Tim.
2011
Perpustakaan Kuala Lumpur
ISBN 
9780071748124
Excerpt: 
Advertising agencies -- Japan -- Management.
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Cover image for Think two products ahead : secrets the bigadvertising agencies don't want you to know and how to use them for bigger profits
Think two products ahead : secrets the bigadvertising agencies don't want you to know and how to use them for bigger profits
Mack, Ben
2007
Perpustakaan Jabatan Perpustakaan Kuala Lumpur Perpustakaan Kuala Lumpur, Cawangan Taman Tun Dr Ismail Pustaka KL @ Keramat
ISBN 
9780470055762
Excerpt: 
Think two products ahead : secrets the bigadvertising agencies don't want you to know and how to
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Cover image for Open minds
Open minds
Law, Andy
2004
ISBN 
9781587990465
Excerpt: 
Advertising agencies - Management - Employee participation
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