Cover image for If you're so brilliant...how come you can't identify your key customers?
Title:
If you're so brilliant...how come you can't identify your key customers?
Author:
Cheverton, Peter
ISBN:
9780749437299
Personal Author:
Cheverton, Peter
Publication Information:
London Kogan Page 2002
Physical Description:
vi, 146 p. ; 21 cm
General Note:
Includes index
Subject Term:
Marketing key accounts

Marketing