Title:
Advertising and integrated brand promotion
Author:
O'Guinn, Thomas C.
Allen
Semanik
ISBN:
9780324113815
Personal Author:
Edition:
3rd ed.
Publication Information:
Australia : Thomson / South-Western, c2003.
Physical Description:
vii, ; 28 cm.
Subject Term:
Available:*
Library | Item Barcode | Material Type | Shelf Number | Status |
|---|---|---|---|---|
Searching... | 39292004154386 | Adult Reference | (R)659.1/OGU | Searching... |